Vianet Real Estate Rental Website Identities

When it comes to running online companies, Scottsdale's Vianet Internet Services has it figured out! They cross market and 'spiderweb' across multiple sites in order to promote themselves organically instead of having to pay for expensive Google Adword campaigns. They came to Tactix Creative to create identities for a couple new complimenting sites they've launched to service those looking for real estate to rent nationwide. The first, HouseForRent.us is a more traditional and targetted toward customers approximately age 35-65; the second entity, RealRentals.com is meant to speak to renters 18-35, and therefore has a more playful and illustrative typography / mark. Vianet continues to be a great client in that they always push us to do what we love to do... It's so refreshing! Logo Design: Paul Howalt